How much information do you provide on your course when you start promoting it?

I want to launch my course soon and will be disseminating emails and ads to promote it, how much do you tell your audience about your course? Benefits? Features? What’s included in each module?
Thanks for your input. :slightly_smiling_face:

Hey Janine! As you mentioned, it’s a features vs benefits thing. If you can provide a basic intro to your course (no more than 4-5 sentences) and then provide a bulleted list of benefits and WHY someone should consider taking it, you’ll be in a great place!

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Appreciate you taking the time to respond @ananya ! :slightly_smiling_face:

Benefits and features can change. You just want to explain the transformation the course will give them.

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Webinars must share results, rather than features of the product.

For example feature of a pen would be, this pen writes smooth and the result would be, this pen will improve your handwriting !:blush:

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Thank you for your input @jaynah1208 and @janine! You guys are awesome!