I have some thoughts, but curious for those of you with experience in building your email. What do you think?
Personally, I see it as a bit counter-productive since prospective clients are less likely to drop their email over Instagram than on a well-constructed opt-in page. However, it can’t hurt to try!
I would use their email for a double opt-in… i.e., send them an email with a link so they could verify they do indeed want to be on my list.
You need proof they gave you permission or you’re vulnerable if someone reports you later for privacy/spam laws. The safest way is to send them to a form on your email list provider that asks the right things and saves their permission. But if you do have people drop an email on a paper list, on a FB group sign up, on an IG story, etc…save proof!!
Save the paper, take a screenshot of their message, whatever you can do. I can’t promise it’s foolproof, every country’s laws are different, but it’s definitely safer than not saving something.
Good idea! Thank you @Evansjan22 !